Navigating X Ad Costs: A Malawi Creator's 2026 Guide
Sitting on my balcony in Lilongwe with a cup of tea, I opened X to check notifications before starting my day. The first thing I saw wasn’t a comment on my latest glamour reel or a DM from a potential collaborator. It was a promoted post for a crypto scheme targeting “African entrepreneurs,” followed by three more ads for services that don’t even operate in Malawi. My carefully curated feed — full of design inspiration, female creator support networks, and Athens architecture photography — felt invaded. ...