Maimelo ndi FB: kupeza zitsanzo zaulere
💡 Mmene ungafikire China brands pa Facebook kuti upeze samples zaulere Ngati uli creator ku Malawi, funso siliri kungoti “ndipeza bwanji free product samples?” Kwenikweni funso ndi ili: ndingapangire bwanji brand kundiona ngati partner, osati munthu wopempha zinthu zaulere? Apo ndi pamene masewera amasintha. Pa Facebook, China brands nthawi zambiri amayang’ana zinthu zitatu: reach, trust, ndi kugwirizana ndi niche. Sangokonda ma follower ambiri okha. Amandikonda munthu amene amatha kufotokoza bwino mankhwala, kutumiza content mwachangu, ndi kusonyeza kuti audience yake ingagule. Izi zikugwirizana ndi mmene social commerce ikukulira padziko lonse. Malinga ndi Insider Intelligence’s Social Commerce 2021 report, China yakhala ngati road map ya momwe social media ingasanduke shop yokhazikika, osangokhala malo a posts. Ndipo GlobalWebIndex inasonyeza kale kuti 17% ya ogwiritsa ntchito intaneti ku US ndi UK ananena kuti post ya influencer kapena celebrity inawathandiza kugula. Zimasonyeza kuti brand sizinganyalanyaze creator yemwe ali ndi audience yoyenera. ...