Malawi creators: land Thai Lazada brand deals fast

Zokhudza Wolemba

MaTitie

Jenda: Amuna

Bwenzi lapamtima: ChatGPT 4o

Lumikizanani: [email protected]

MaTitie ndi mkonzi pa nsanja ya BaoLiba, ndipo amalemba za malonda a influencer ndi ukadaulo wa VPN.
Maloto ake ndi omanga maukonde a malonda a influencer padziko lonse — pomwe opanga zinthu ndi ma brand ochokera ku Malawi angagwirizane mosavuta kudutsa malire ndi nsanja zosiyanasiyana.
Amakonda kuphunzira ndi kuyesa zinthu zokhudza nzeru zopangidwa ndi makina (AI), SEO ndi ma VPN, ndi cholinga cholumikiza zikhalidwe komanso kuthandiza opanga zinthu a ku Malawi kuti afikire msika wapadziko lonse — kuchokera ku Malawi kupita kudziko lonse.

💡 Kuyamba — chimene mukufuna kudziwa (Intro)

Moni bwanji — ndinu creator wochita masewera ku Malawi kapena publisher yemwe akufuna kupereka kampeni ndi ma brand a ku Thailand pa Lazada? Zikuwoneka ngati ntchito pakadali pano, koma ndi njira zomveka bwino zomwe zingakuthandizeni kufikira brand, kupeza go-ahead, ndikusintha mgwirizano kukhala ndalama ndi installs.

Pali chinthu chimodzi chomwe wothandiza aliyense amafuna: ma brand a Thailand akugwiritsa ntchito ma marketplace monga Lazada ndi Shopee kuti athe kugulitsa zovala, zinthu za travel, ndi merchandise — monga momwe Agoda yalengezera kusintha kwake kukhala retail, kuika merchandise ya Agoda pa Shopee ndi Lazada. Izi zikutanthauza kuti nthawi zambiri ma brand ali ndi storefronts, ad tools, ndi njira zoyankhulirana zomwe mungagwiritse ntchito ngati creator kapena game publisher kuti mupeze mgwirizano (Reference Content: Agoda).

Nkhaniyi imachotsa ma myth, imapereka mapa phunziro (step-by-step), ndipo imakusowetsani mapulani ogwira ntchito: momwe mungafufuzire ma brand pa Lazada, momwe mungatsegule njira yofikira anthu oyang’anira, zomwe mungapereke monga mapulani a publisher, komanso momwe mungadzindikire kampani yokhazikika (pilot) yomwe imabweretsa zotsatira. Tiyeni tiyambe.

📊 Data Snapshot Table Title

Mu tebulo tikuona kuti Lazada Thailand imapereka msika waukulu ndi zida zogulitsa (ads, livestream), zomwe zimapangitsa kukhala malo abwino kwambiri kwa publishers ndi creators. Shopee ndi njira yolimbikitsidwa ngati Lazada singakwanitse, pomwe storefront ya brand (monga Agoda Swag Store) imakhala ndi mphamvu mu brand control koma nthawi zina imakhala ndi zida zochepa zothandizira kampeni yofanana ndi livestream kapena coupons.

MaTitie Nthawi Yowonera

Moni, ndine MaTitie — wolemba nkhaniyi ndipo ndine munthu wotsogola pa kuyesa ma tools ndi njira zomwe zimachita ntchito pa intaneti.

Ndakhala ndikuyesa ma VPN ambiri ndipo ndawona momwe nsanja zina zimasokonekera kuchokera kunja. Ndikufuna kukuuzani mwachidule: ngati mukuyesera kufikira ma platform a ku Thailand kuchokera ku Malawi kapena kupeza ma contact a brand pa Lazada, nthawi zina kuyamba kokha kumafunikira kuti mupeze kupeza kwa ma storefronts omwe ali ndi ma business contacts.

Ngati mukufuna kuthandiza kulowetsa zotsatsa kapena livestreams, kapena ngati mukufuna kupeza ma deals pa Lazada zomwe zikusowa ku Malawi — nord ga njira yomweyo: NordVPN.
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MaTitie amalandira komishoni yaying’ono ngati mukagula — palibe zolakwa, ndithu ndimafuna kuthandiza kupeza njira zabwino kwa inu.

💡 Njira zoyambira: step-by-step (500–600 mawu)

1) Fufuzani ma storefronts ndi LazMall:
– Poyamba, gwiritsani ntchito search ya Lazada ndi keywords (brand name, product line). Ma brands aikulu nthawi zambiri ali ndi “Official Store” kapena “LazMall” badge. Izi zimakhala njira yabwinoko yodziwira kuti mukuyankhula ndi brand yokhazikika.

2) Onani ma product pages kwa business contact:
– Onetsetsani product page kwa “seller information” kapena “business contact”. Ngati palibe, legther zinthu: onani footer ya storefront koma nthawi zambiri pamenepo muli link ya social or email.

3) Gwiritsa ntchito Lazada Seller Center kapena platform inbox:
– Ngati muli ndi account pa Lazada, mukhoza kutumiza meseji kuchokera mu seller inbox kapena buyer chat. Muyenera kukhala concise — mfundo yofunika: tisonyeze chinthu chimene publisher akubwera nacho (installs, audience data).

4) Gwiritsani social media ndi PR:
– Ma brand ena amawonjezera ma contact awo pa Facebook/IG/Twitter. Mukhoza kutumiza DM wofotokozera kampeni (pitch). Ndipo ngati mukufuna kuyendetsa zinthu mwamsanga, onani LinkedIn ya marketing manager.

5) Pangani pitch yomwe imagulitsa:
– Kumbukirani: ma brand safuna kugula “fame” basi — akufuna ROI. Mu pitch yanu, onjezani:
• Short summary yachuma: “3-day livestream + voucher codes”
• KPI zolondola: CPI target, installs, CR pa product page
• Case study yaying’ono: ngati muli ndi ma demo kapena kampeni yomwe mwachita, onetsani metrics.
• Clear ask: budget, duration, deliverables.

6) Use Agoda case as creative hook:
– Agoda yalengeza kukhazikitsa merchandise yake pa Shopee ndi Lazada (Reference Content: Agoda). Izi zikupereka chitsanzo chokhala chabwino: ma brand a travel amagwiritsa ntchito e-commerce kukulitsa brand experience — imapereka njira yabwino kwa game publisher kupanga co-branded merchandise (in-game items + IRL merch).

7) Consider strategic investors and platform advantages:
– Malinga ndi e27, ma strategic investors monga Alibaba kapena Google amapereka zinthu zambiri kuposa capital — kulumikiza mu ecosystem kumatha kuchititsa kuti ma brand komanso ma platform azithandizirana momveka bwino. Pogwira ntchito pa Lazada, yang’anani za mapulogalamu okonzekera kampani kapena ma collaboration packages (Source: e27).

8) Look at offline distribution examples:
– Mwachitsanzo, Ledger adapereka njira yatsopano kuyambitsa malonda mu Thailand pogwiritsa ntchito distributor (Source: iphone-droid). Izi zikuwonetsa kuti ma brand amakonda njira zopangidwa bwino pa e-commerce + distributor. Izi zikutanthauza kuti ngati mukufuna partnership yokhudza product placement kapena co-sale, mufunika kupanga pulani yothandiza mtengo.

9) Follow-up strategy:
– Muthandize ndi multi-touch approach: inbox → email → social DM → LinkedIn. Pezani decision-maker. Ngati palibe ubale, pemphani kuti musunge pilot with clear KPI.

10) Negotiation & contract basics:
– Pangani contract yaying’ono yomwe imaphatikiza KPIs, payouts (flat fee, rev-share, CPA), jurisdiction (where disputes are resolved), and IP usage (who owns the creative or in-game assets).

Tsono, kugwiritsa ntchito njira izi kumakupangitsani kukhala wodalirika ndi wogwira ntchito. Musaiwale: ma brand mu Thailand akufuna mitu yomwe imasonyeza ROI ndipo amagwira ntchito ndi partner amene ali ndi mapulani oyendetsa ndalama.

🙋 Mafunso Ofunsidwa Kawirikawiri

❓ Kodi ndingayambilire bwanji kukhala ndi chiwerengero chokwanira cha installs kuti ndifike kwa brand?

💬 Kodi mufunika kutsimikizira ndi set of KPIs. Starta ndi pilot: 1.000–5.000 installs mu 2 weeks (depende pa game scale). Onetsani chiyani nthawi yomweyo: CPI, CR, LTV. Izi zimawoneka bwino pa pitch.

🛠️ Kodi njira yabwino yotumizira pitch ku Lazada ndi iti?

💬 Start ndi platform inbox (Seller Center) ngati muli ndi account, kenaka tumizani formal email ya business contact yomwe mwapeza pa product page, kenako DM mu social media ngati simukuyankha.

🧠 Kodi ndingagwiritse ntchito Agoda case kuti nditenge mgwirizano ndi brand wina?

💬 Inde — Agoda ikuwonetsa momwe brand imatha kuphimba lifestyle ndi merchandise pa Lazada (Reference Content: Agoda). Gwiritsani ntchito creative idea: co-branded merch + in-game item + coupon link pa Lazada kuti muchite campaign yofanana.

🧩 Final Thoughts…

Mukakhala wotsimikiza, kulumikizana ndi ma brand a Thailand pa Lazada siyovuta monga momwe mungaganizire. Phunziro lalikulu ndi kutengapo njira ndi kusonkhanitsa data: onetsani KPI, pangani pilot, ndipo mugwiritse ntchito njira zambiri za kulumikizana. Gwiritsani ntchito case studies monga Agoda kuti muwone momwe ma brand amasintha kuchokera ku digital service kukhala retail, ndipo musaphonye mwayi wopezeka pa Lazada chifukwa ichi.

Ngati mukufuna thandizo la template ya pitch kapena kutsogolera pa outreach, mundilombeze — ndine wokonzeka kuthandiza.

📚 Further Reading

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📌 Disclaimer

Nkhaniyi imagwiritsa ntchito zambiri zomwe zilipo pa intaneti komanso mphamvu ya AI kuti ipange njira zothandiza. Osati zonse zaziwezanso kukhala zovomerezeka mwathunthu — chonde yambani ndi kutsimikizira komwe kukufunsidwa.